by Regional Leaders
PROI ASEAN is currently composed of seven agencies, combining more than (20+) years of industry experience across 13 sectors. Run by over 250 communications experts and employees, we share strengths and local knowledge to deliver wide-reaching, meaningful campaigns in Southeast Asia.
We believe it takes home-grown teams to genuinely take on the diverse ASEAN market. As a unified organization of the best PR agencies in the region, we plan and roll out localized campaigns that align clients’ business goals for the market.
A Convergence of Southeast Asia’s Leading PR Agencies
Echo Myanmar Communications
Before 2012, media in Myanmar was regulated by the state. The government has since lifted its censorship policies, causing a pivotal change in the country’s communications landscape. This recent shift means brands need a deep understanding of the market’s sensitivities to properly communicate with their audiences. Echo Myanmar navigates this challenge by combining international expertise with local insights to create campaigns that make a difference in their clients' businesses.
The digital capital of Asia, Singapore ranks as the world’s most digitally connected country. Tech aside, brands doing business in the country need to communicate with themes that resonate with society such as family, racial harmony, and community integration. Huntington's team of experts work together to identify issues that matter most to businesses and offer counsel to protect and enhance brand reputation in a highly digital nation.
With online media on the rise in Southeast Asia’s largest economy, brands need to understand that digital is just as important as traditional platforms. Imogen PR’s expertise is knowing how to engage with local people, media, government, and communities, be it digital or traditional. With a proven track record of serving clients across industries, the agency runs campaigns for start-ups and blue-chip Fortune 500 companies.
Priority Communications PR
Malaysians are well-informed and highly connected, turning to their mobile phones to stay updated with the latest news and to make online purchases. Since 1996, Priority has grown to become one of Malaysia's largest local, independent consultancies. The team uses its strategic business management know-how to provide businesses with value-added, in-depth communication services.
Digital is rapidly expanding across the nation’s archipelago, and this comes with the challenge of integrating brand stories into engaging online content that speaks to the Filipino sense of community. M2.0 uses strategic storytelling and a data-driven approach to create meaningful campaigns that are truly Filipino. The team leverages its long-standing relationships with influencers, insiders, and media to connect clients with the stakeholders that matter.